When do Amazon FBA fees increase in 2026?

New FBA fulfillment fees take effect on January 15, 2026. The increase applies to orders fulfilled on or after this date.

How much are Amazon FBA fees increasing in 2026?

FBA fulfillment fees increase by an average of $0.08 per unit, approximately 0.5% of the average selling price. Exact amounts vary by product size tier and weight.

Why is Amazon raising FBA fees in 2026?

Amazon cites inflation, carrier rate increases (UPS and FedEx raised rates 5-7% for 2026), and warehouse labor costs. Fees were held flat throughout 2025, making 2026 a catch-up adjustment.

Are Amazon referral fees changing in 2026?

No. The January 2026 increase applies only to FBA fulfillment fees. Referral fee percentages and storage fees remain unchanged.

Fees & Costs

Amazon FBA Fee Increase 2026

Amazon raises US FBA fulfillment fees by average $0.08 per unit on January 15, 2026. First increase since 2024. Model your margin impact before the change takes effect.

MaxCOO at Nova Analytics

Dec 26, 2025 · 4 min read · 801 words

Updated December 26, 2025

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What's Happening

Amazon is raising US FBA fulfillment fees by an average of $0.08 per unit starting January 15, 2026. This represents approximately 0.5% of the average selling price. It's the first FBA fee increase since 2024, after Amazon held fees flat throughout 2025.

The increase affects all US FBA sellers. Amazon cites inflation and carrier cost increases as the primary drivers. Use Nova's P&L analytics to model the impact on your margins before the change takes effect, or run a single SKU through our Amazon FBA profit & fee calculator to see what the new rate does to your per-unit profit.

Fee Change Details

Average Increase

$0.08

Per unit fulfillment fee increase

Percentage of ASP

~0.5%

Of average selling price

Effective Date

Jan 15

2026

Fee Type	Change	Notes
FBA Fulfillment Fees	+$0.08 average per unit	Varies by size tier and weight
Referral Fees	No change	Category rates remain the same
Storage Fees	No change announced	Monthly and aged inventory fees unchanged
Low-Price FBA	Proportional increase	Low-price tiers also affected

Mark Your Calendar

New fees apply to orders fulfilled on or after January 15, 2026. Calculate your margin impact now using the Fee Preview report in Seller Central.

Why This Is Happening

Amazon held FBA fees flat throughout 2025, absorbing cost increases from inflation, carrier rate hikes, and warehouse labor costs. The 2026 increase represents a catch-up adjustment after a year of stable pricing.

Carrier Cost Increases

UPS and FedEx raised rates 5-7% for 2026. Amazon passes through a portion of these increases to sellers.

Inflation Adjustment

Warehouse labor, fuel, and packaging costs continue rising. The $0.08 increase partially offsets 2024-2025 cost inflation.

Silver Lining

Amazon introduced the new Profit Analytics dashboard alongside this announcement. Sellers can now model fee impacts directly in Seller Central before they take effect.

Impact By Product Type

Amazon charges the fulfilment fee per unit, not as a percentage of the sale price, so the same $0.08 is a larger slice of a $12 sale than of a $60 one.

📦 Small, Low-Price Items

Highest relative impact. A $10 product seeing $0.08 increase loses 0.8% margin. Consider price adjustments or sourcing optimization.

🏋️ Heavy/Oversized Items

Absolute dollar impact higher but percentage impact lower. Large items already have significant fulfillment fees.

💎 High-Margin Products

Minimal impact. If your margins are 30%+, the $0.08 increase is negligible. Focus on volume optimization.

⚡ Low-Margin Products

Most vulnerable. Products with less than 15% margin may need price increases or SKU rationalization.

What You Should Do Now

1.
Run Fee Impact Analysis: Use Amazon's Fee Preview report in Seller Central to see exact impacts per ASIN. Export data and compare against your current margins.
2.
Update 2026 Projections: Recalculate your annual profit forecasts with the new fee structure. A $0.08 increase on 100,000 units = $8,000 annual margin reduction.
3.
Review Pricing Strategy: Decide whether to absorb the cost or pass it to customers. Use Nova's custom analytics to identify which products can handle price increases.
4.
Evaluate Low-Margin SKUs: Products with margins under 15% may not be viable post-increase. Consider discontinuing or renegotiating supplier pricing.
5.
Optimize Packaging: Reducing dimensional weight can offset fee increases. Review your packaging for opportunities to move to smaller size tiers.

How Nova Helps

Model the fee impact across your entire catalog before January 15. Nova's P&L dashboard shows true per-unit profitability after all Amazon fees, helping you identify vulnerable products and optimize pricing strategy. Try Nova free for 14 days

Prepare for 2026 Fees with Nova:

→ P&L Analytics: See exact margins per SKU including all FBA fees

→ Custom Breakdowns: Segment products by margin tier to identify at-risk SKUs

→ Winners & Losers: Track which products are gaining vs losing profitability

→ Custom Analytics: Build fee impact scenarios to plan pricing adjustments

Frequently Asked Questions

Common questions about this topic

New FBA fulfillment fees take effect on January 15, 2026. The increase applies to orders fulfilled on or after this date.
FBA fulfillment fees increase by an average of $0.08 per unit, approximately 0.5% of the average selling price. Exact amounts vary by product size tier and weight.
Amazon cites inflation, carrier rate increases (UPS and FedEx raised rates 5-7% for 2026), and warehouse labor costs. Fees were held flat throughout 2025, making 2026 a catch-up adjustment.
No. The January 2026 increase applies only to FBA fulfillment fees. Referral fee percentages and storage fees remain unchanged.

Verified Sources

All information verified from official Amazon sources and trusted industry analysts as of publication date.

About the Author

Max

COO at Nova Analytics

Max leads operations at Nova Analytics, helping Amazon sellers optimize their business performance through data-driven insights and strategic automation.

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What's Happening

Fee Change Details

Average Increase

Percentage of ASP

Effective Date

Mark Your Calendar

Why This Is Happening

Carrier Cost Increases

Inflation Adjustment

Silver Lining

Impact By Product Type

What You Should Do Now

How Nova Helps

Prepare for 2026 Fees with Nova:

Frequently Asked Questions

When do Amazon FBA fees increase in 2026?

How much are Amazon FBA fees increasing in 2026?

Why is Amazon raising FBA fees in 2026?

Are Amazon referral fees changing in 2026?

Verified Sources

Max

Related guides

See your Amazon business clearly.

What's Happening

Fee Change Details

Average Increase

Percentage of ASP

Effective Date

Mark Your Calendar

Why This Is Happening

Carrier Cost Increases

Inflation Adjustment

Silver Lining

Impact By Product Type

What You Should Do Now

How Nova Helps

Prepare for 2026 Fees with Nova: