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Profitability
Costs & Margins

Contribution Margin 3 (CM3)

Essential Amazon seller metric for profitability

What is Contribution Margin 3 (CM3)?

CM2 minus all Amazon fees (referral, FBA fulfillment, storage, and other variable costs). CM3 is the true bottom-line profit per product after all direct costs.

Data Source

Nova Analytics (automated calculation)

Update Frequency

Daily

Measurement Units

Currency

Available at: Account, ASIN, Parent ASIN, SKU

Where to Find Contribution Margin 3 (CM3)

Contribution Margin 3 (CM3) is measured in Currency and reported through Nova Analytics (automated calculation). Data is typically updated daily.

Note:

CM3 = CM2 - Amazon Fees. This is the closest metric to net profit at the product level. Negative CM3 means the product loses money on every sale.

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